John Marler
Executive Vice President of Marketing | Bay Equity Home Loans
“It is my pleasure to introduce and recommend Kristen Herman. Kristen is an exceptional graphic designer and manager.
Throughout her tenure, Kristen consistently demonstrated an ability to unify vision with execution, transforming ideas into powerful visual narratives that resonated with clients and colleagues. Her deep understanding of design principles, combined with an intuitive grasp of emerging trends, enabled our team to remain ahead of the curve.
Kristen joined our team eight years ago, bringing in impressive graphic design skills. She went on to manage our design team and guide the evolution of our branding and marketing. From traditional advertising to internal communications, newsletters, flyers, email campaigns, social media, and custom designs for our branches and sales team members, she did it all. Kristen leads by example. She is a true team mentor and collaborator, and her skills go beyond artistic. Kristen had a crucial role in our company events across the nation and especially our sales incentive trips. No challenge was too big, too small, too complicated, or too time-consuming. Kristen tackled every project with professionalism and enthusiasm.
Beyond her technical expertise, Kristen’s mentorship fostered growth and creativity in those around her. She inspired confidence and collaboration, ensuring that every voice on the team felt heard and valued. Her dedication to excellence and unwavering positivity made even the most daunting projects feel achievable.
Unfortunately, our company is winding down because of an acquisition. It has been a privilege to work alongside Kristen, and I am confident she will be a tremendous asset wherever her career path leads.
I recommend Kristen without reservation to any organization seeking a creative leader and steadfast collaborator. Her integrity and commitment to excellence are unparalleled. I am grateful for the opportunity to have worked with her and am certain she will continue to elevate every project and team she joins.
Kristen is terrific!”
Tyson Beachwood
Vice President of Marketing | Bay Equity Home Loans
“Kristen Herman played a vital role in the Marketing department at Bay Equity Home Loans, using her design expertise to produce flyers, advertisements, newsletters, email communications, and more! As Graphic Design Manager, she led her team effectively, managed multiple projects at once, and consistently met deadlines.
Kristen also contributed to events such as charity golf tournaments, sales reward trips, and company meetings, handling design as well as working the events themselves. Her professionalism and adaptability, especially under tight timelines or unexpected changes, is phenomenal.
Her ability to translate marketing concepts into visually compelling graphics set a high standard for the entire team. Kristen’s attention to detail ensured every project was not only visually appealing but also aligned with the strategic goals of marketing campaigns.
As a leader, Kristen created a collaborative atmosphere, encouraging open communication and mentorship among her colleagues. She provided guidance and support, helping team members grow their own skill sets. Her organizational abilities allowed her to complete priorities seamlessly, ensuring no deadline was ever compromised.
Overall, Kristen’s blend of talent, leadership, and unwavering dedication make her an outstanding professional, well-equipped to contribute meaningfully to any organization, fortunate enough to have her.”